13. 03. 2015 - 08:30
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Uspešno zaženi globalno blagovno znamko

V sodelovanju z Veleposlaništvom Združenih držav Amerike v Sloveniji bo Tehnološki park Ljubljanav petek, 13. marca 2015 ob 08.30 uri v Tehnološkem parku Ljubljana gostil Monico Dodi, direktorico Women’s Venture Capital Fund-a.

Z Monico Dodi, ki je ena izmed najvplivnejših oseb na področju razvoja blagovnih znamk in soustanoviteljica MTV Europe, se bomo pogovarjali kako pristopiti k razvoju globalne blagovne znamke.

Na podjetniški zajtrk vabljeni vsi, ki vas zanima:

  • na kakšen način lahko izgradite globalno blagovno znamko,
  • kakšne poslovne priložnosti se porajajo v virtualnih svetovih, mobilnih aplikacijah in družbenih medijih,
  • vzpostaviti poslovne vezi z največjimi svetovnimi medijskimi hišami.

Pogovor bo potekal v angleškem jeziku, v konferenčni dvorani stavbe B Tehnološkega parka Ljubljana (Tehnološki park 19).
Srečanje bo predvidoma trajalo uro in pol.

Prijave sprejemamo do zasedbe predvidenih prostih mest!

O gostji:
Monica Dodi is a Co-Founder and Managing Director of the Women’s Venture Capital Fund. Monica is an international, multilingual new media entrepreneur with a proven track record in creating, launching and building highly successful global brands. A visionary on the cutting edge of the virtual and high-tech landscape, she has founded four highly successful companies, spearheaded rapid turnarounds and negotiated numerous licensing deals with Fortune 500 companies.

As co-founder of MTV Europe, Monica’s marketing expertise, operations and negotiating skills led to MTV becoming the fastest growing channel on the continent covering 16 countries and reaching breakeven in less than a year by launching the first ever Pan European advertising deals. She then joined Walt Disney/Europe where, as head of European Licensing, she was responsible for the successful turnaround of their Consumer Products business, creating new revenue streams for classic and newly released brands.

Returning to the U.S. to help Warner Bros roll out television channels worldwide, Monica was recruited by Brandon Tartikoff to be CEO in charge of launching AOL’s Entertainment Asylum which soon became the fastest growing entertainment destination on the web with 4 million daily users and reaching breakeven in less than a year. Subsequently, at Softbank Technology Ventures. She continues to be a sought-after advisor to and angel investor in new ventures spanning virtual worlds, music technologies, mobile applications and social media.

Število mest je omejeno, prijava obvezna.

Oddaj spletno prijavo!